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This resource explores the changing e-commerce landscape, and investigates how developing an omni-channel environment can help you create a strong, dynamic customer experience.
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The primary mode of growth for most technology provider businesses is by good, old word of mouth. Yet, many businesses have not established an official referral program to capture as many referrals as possible. Check out this guide to find the proven best strategies for creating the perfect referral program for your business.
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This white paper reveals the results of a survey of over 500 e-commerce and e-business professionals, and provides key insights and best practices for improving customer experiences across all channels.
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Read this research brief to understand why SiriusDecisions recommends operating demand creation programs that incorporate messaging and offers targeting the most critical roles within these buying groups, and how to avoid missed buying signals.
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Most developers write their own code, but also integrate third-party components into their application to save time and effort. This paper explains some strategies that will help to secure applications from vulnerable open source components.
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Many marketing teams are touting the benefits of a marketing automation platform. But many CEOs and other executives are still wondering, "What's the urgency? Is marketing automation really worth the investment?" Find out the answers to those questions in this informative white paper.
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Discover steps you can incorporate into every phase of the development process to improve your application security, and get an overview of application threats and the types of risks to prioritize and remediate.
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One of the simplest ways to connect with your customers is one they use daily with their friends -- SMS, or text message. In this buyer's guide, learn all about the use of SMS for a variety of customer relationship management (CRM).
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This white paper considers 9 massive project failures, and analyzes where teams went wrong. Read on to see how mistakes, communication breakdowns, and destroyed budgets can obliterate your projects, and how you can avoid a similar fate.
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The following white paper explores a collaborative file sharing solution that complements the effectiveness of Salesforce by allowing users to securely share files of any size without having to exit the application. Get a firsthand look at how this solution improves productivity, collaboration, and more.