BROCHURE:
Access the following infographic to uncover 5 tips that can help you close the social marketing gap. Learn how to identify your biggest gaps, why technology needs to be connected to business goals and more.
EGUIDE:
Access the following expert e-guide to join Dawn Lacallade, the director of social strategy and content programming at LiveWorld in San Jose, Calif., to explore the top 10 tips for enabling a successful enterprise collaboration strategy.
WHITE PAPER:
Social collaboration technology is a hot topic in the business applications space today -- but what about the hard numbers? Many companies are wary and want concrete proof of ROI and payback. Fortunately, this informative resource offers just that.
EGUIDE:
In this expert e-guide, explore the benefits and business drivers of integrating your data across all channels. Discover what tools and strategies you'll need to achieve a truly integrated, cross-channel customer experience.
WHITE PAPER:
Social media is quickly becoming a key part of enterprise business strategy. According to an IDG Research survey, 73% of respondents expect it to be critical or very important in the coming years. So how can CIOs prepare for and encourage the adoption of social media in the enterprise in a secure, compliant way?
EGUIDE:
This expert e-guide discusses how to measure success with mobile, social, and analytics with a new set of metrics. Also, discover Forrester Research Inc. analyst Mike Gualtieri's four steps to developing a customer data management strategy that allows you to successfully leverage analytics.
WHITE PAPER:
In this resource, learn about a family of CRM applications that can help you deliver engaging, differentiating customer experiences with marketing, sales, and service capabilities.
WHITE PAPER:
Get the results of an IDC study conducted on behalf of IBM assessing the impact of migrating from a homegrown digital experience platform to IBM's integrated Exceptional Digital Experience suites.
EBOOK:
The e-book provides examples of what to measure to ensure healthy, engaged communities, and how to measure it using analytics. Also included is a re-cap of the location for the full framework.
