EZINE:
In this week's Computer Weekly, we hear from Microsoft CEO Satya Nadella about how the firm wants to use cloud, machine learning and innovative datacentre technologies to open up access to information. Our new buyer's guide looks at network function virtualisation. And we examine the role of blockchain in cloud data security. Read the issue now.
EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
CASE STUDY:
Download this TechTarget case study to learn how TIBCO achieved true marketing transformation through the use of TechTarget marketing technology.
EGUIDE:
Nowadays, retail organizations can integrate their CMS and e-commerce platform to manage product catalogues and streamline the checkout process with product-specific content. In this infographic, we put together the top e-commerce platforms for the enterprise.
EZINE:
In this week's Computer Weekly, our latest buyer's guide examines the emerging innovations and best practice in mobile app development. We find out how Microsoft and Amazon are opening up their artificial intelligence tools to developers. And GE's CIO discusses the digital transformation of one of the world's industrial giants. Read the issue now.
WHITE PAPER:
How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
EGUIDE:
What's the key to a successful CX? Is it personalization, AI, chatbots—a combination of all the above— or something more? Inside, discover the key to creating a successful customer experience. Learn how chatbots are influencing the state of customer support, and explore how other emerging technology trends can improve your CX success rate.
WHITE PAPER:
Predictive analytics have proven business value, especially when it comes to retail and e-commerce. Yet adoption is surprisingly low across the board; and some companies don't see the results that they need. Access this expert guide to learn why predictive analytics are a must-have for the intelligent business and how best to deploy them.
EGUIDE:
As data preparation tools become increasingly self-service-oriented and cloud-based, more enterprise users are employing them -- and recognizing their importance in their organizations' business intelligence strategies. This infographic shows the state of data preparation in 2019.
