Customer Relationship Optimization Reports

An Introduction to ABM Scoring
sponsored by TechTarget
WHITE PAPER: Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
Posted: 08 Feb 2021 | Published: 19 Jul 2019

TechTarget

IT Priorities 2018 - What's happening in storage and cloud?
sponsored by TechTarget ComputerWeekly.com
VIDEO: In this video, Computer Weekly's editor-in-chief, Bryan Glick, explains what is happening in storage and cloud according to our 2018 IT Priorities survey, taken by over 250 IT decision makers and managers.
Posted: 08 Feb 2021 | Premiered: 02 May 2018

TechTarget ComputerWeekly.com

Computer Weekly - 9 August 2022: Eurotunnel's digital journey for the realities of post-Covid travel
sponsored by TechTarget ComputerWeekly.com
EZINE: In this week's Computer Weekly, the travel industry was devastated by the pandemic, but we find out how Eurotunnel is turning to digital to better engage customers in the post-Covid world. We examine the impact of the economic slowdown on the tech giants. And we explain all you need to know about data gravity. Read the issue now.
Posted: 05 Aug 2022 | Published: 09 Aug 2022

TechTarget ComputerWeekly.com

The last mile to the individual customer: Sales and marketing software trends
sponsored by TechTarget ComputerWeekly.com
EGUIDE: From this e-guide you will learn about such developments in sales and marketing enterprise software in 2018, with a view to 2019 – from Computer Weekly and from our specialist US TechTarget site SearchCRM.
Posted: 08 Feb 2021 | Published: 21 Dec 2018

TechTarget ComputerWeekly.com

CRM enters maturity as customer experience custodian
sponsored by TechTarget ComputerWeekly.com
EGUIDE: CRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.
Posted: 08 Feb 2021 | Published: 21 Dec 2020

TechTarget ComputerWeekly.com

SiriusDecisions Research Brief: The Buyer Signals Framework
sponsored by TechTarget
ANALYST BRIEF: In this Forrester brief, learn about the SiriusDecisions B2B Buyer Signals Framework and how it helps organizations identify the required signals and signal sensors for executing successful marketing programs and tactics.
Posted: 15 Mar 2021 | Published: 03 Mar 2021

TOPICS:  CRM
TechTarget

Is There a Silver Bullet for B2B Marketing Data?; Real advantages companies are gaining right now
sponsored by TechTarget
EBOOK: How does your organization plan on keeping up with changing buyer behaviors? In this e-book, learn how a customer-driven lifecycle can help bridge the gap between past and present buyer behaviors, and explore how TechTarget can help you keep up with these revolutionary changes.
Posted: 08 Feb 2021 | Published: 10 Apr 2019

TechTarget

A Computer Weekly e-Guide to CRM
sponsored by TechTarget ComputerWeekly.com
EGUIDE: We take a look at the fundamental do's and don'ts of Customer Relationship Management. Including examples of how companies are utilizing it to their advantage and how to avoid making mistakes in the world of building bridges with your customers.
Posted: 06 Aug 2021 | Published: 06 Aug 2021

TechTarget ComputerWeekly.com

Digital experience focus broadens to encompass employees
sponsored by TechTarget ComputerWeekly.com
EGUIDE: This e-guide to employee experience includes a podcast discussion about the evolution of employee experience management. Also, we explore how advanced companies are responding to skills shortages and millennial employee attitudes by listening harder to their workforces.
Posted: 06 May 2021 | Published: 06 May 2021

TechTarget ComputerWeekly.com

CSM Essentials Guide: Advanced self-service platforms open new customer frontiers
sponsored by ServiceNow
EGUIDE: Gartner recently found that 15% of all customer service interactions will be handled completely by AI by 2021. But many organizations have also reported difficulty with managing AI technologies. Read the 3 articles in this handbook to learn about the benefits and drawbacks of customer service AI and other self-service platforms
Posted: 24 Jan 2020 | Published: 24 Jan 2020

ServiceNow